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Creative strategy/strategy of creativity
Action Creative Strategy/Strategy of Creativity (konference) (1. : 2019 : Praha, Česko) (Publisher) Title Creative strategy/strategy of creativity : trends in creative marketing communication : conference proceedings from the international scientific conference, April 25, 2019, University of Creative Communication, Prague, Czech Republic / Dušan Pavlů, Petr Majerik (eds.) Other author Pavlů, Dušan, 1976- (Editor) Majerik, Petr, 1966- (Editor) Other corp. Vysoká škola kreativní komunikace (Organizer of meeting) Issue stat. Průhonice : Professional Publishing; Prague : University of Creative Communication, 2019 Phys.des. 254 stran : barevné ilustrace ; 21 cm ISBN 978-80-88260-38-7 Kč 250.00 Note Nad názvem: University of Creative Communication Obsahuje bibliografické odkazy a bibliografie Subj. Headings marketingová komunikace Form, Genre kolektivní monografie Conspect 658 - Řízení a správa podniku UDC 658.8:316.77 * (048.8:082) Country Czech Republic Language English Copy count 1, currently available 0, at library only 1 Owner Kladno SVK Doc. Kind Monographies, maps Call number Location Sublocation Info J 382689 Půjčovna literatury depozitář In-Library Use Only
Number of the records: 1